You’ve Already Won Them, Now Increase Sales!
Your customers already know that your company and staff are awesome. Now is the perfect time to increase sales by Cross Marketing other Water Quality products or services to them.
Good Marketing Group’s Boomerang Program is a web platform that combines proven marketing strategies and the power of behavior-based email marketing to cross-market to previous customers, hook them, and bring them back in!
Reawaken Sleepy Relationships
When you reach out to customers through our Boomerang Program, you re-engage them and give them an offer that they can’t refuse for another part of your business. For example:
- If you offer salt delivery, sell this service to previous Water Softener customers.
- Increase filter sales by reaching out to previous customers.
- Offer deals on new equipment or upgrades that customers could take advantage of.
- Residential customers are often commercial business employees. Talking to them about your commercial services could land you new B2B contracts.
Don’t know how to categorize your customers for Boomerang?
We are list managers and can offer creative ways to still cross-market to your customer list while organizing your customers for future marketing efforts.
Click to learn more about how Boomerang can knock out your sales goals before you know it…